Social Media Marketing Trends for 2015

Time flies when you are having fun on social media. 2015 I half way over and it’s time to take a look at what is trending when it comes to social media marketing. Here are the trends we have recognised trending now: Sales Through Social Media Are Rising Advances in tracking technology have made it […]

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Tips for Surviving Mobilegeddon Even if You Aren’t Prepared for Disaster

Last month we told you about Google’s newest algorithm change that will negatively affect websites that are not mobile friendly. This week was the algorithm change, now being called “Mobilegeddon”. There are some very important details that you need to know about the update and how you can improve upon your site’s mobile friendliness even […]

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Online Review Controversy

Online reviews have become an online staple. Both consumers and businesses have accepted that online reviews are just a part of our market. Some consumers read and frequently post online reviews more than others. By the same token, some businesses pay more attention to online reviews. There is no question that positive online reviews can […]

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Get Mobile Friendly Now or Suffer Google’s Ranking Wrath

Get Mobile Friendly Now or Suffer Google’s Ranking Wrath

Google announced last month that an upcoming addition to their ranking algorithm will take into consideration whether your website is mobile friendly or not. Websites that are not mobile friendly will be penalized and that means that sites that are not mobile friendly will likely take a hit in Google’s search rankings. Google’s reasoning behind […]

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5 Ways to Promote Your Events through Social Media

When you are having an event, there are many different ways you can promote your even through social media alone. Professional events can be trade shows, conferences, or a combination of both. Harnessing the power of the social networks of booth vendors, speakers, attendees, combined with your followers will spread the word and create buzz […]

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The Complete Beginners Guide to Webinars in Just 4 Steps

Webinars are gaining traction as a way to reach target audiences in both B2B and B2C markets. A webinar allows you to be creative and appeal to a wider audience. A webinar can appeal to all types of learners: visual learners, those who learn by doing, and audio learners. Each type of learner can easily […]

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Twitter and Google Partner Up Again

Twitter and Google have officially signed a deal and once again live tweets will be appearing in Google’s search results. This is a good thing for both Google and Twitter and it is also good for marketers and Google’s users. Of course, this gives Twitter extra exposure to those who might use Google but don’t […]

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Top Gopromotional Blog Posts of 2014 (Part Two)

Top Gopromotional Blog Posts of 2014 (Part Two)

In this post, we will continue our countdown of the most read blog posts form 2014. In part one, we showed you some of our most popular posts from 2014 featuring posts 6 through 10. We like to know what topics interest you most, so this is one of our favorite things. If you don’ […]

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CASL Email Marketing Case Study

In July we told you about the new email marketing law that was passed in Canada. At that time, we explained why this law affects you even if you aren’t in Canada. It applies to any company that sends email to anyone in Canada. This means that if you have a commercial email list of […]

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Conversion Optimisation Tips

Conversion rate optimisation is a big deal for the success of your website. What is conversion rate optimisation? CRO is the combination both a science and an art; the practice of researching ways to improve the performance of your website. Your website performance goals may be different things, and despite your initial thoughts, it is […]

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