7 Myths About Social Media Marketing in 2018

7 Myths About Social Media Marketing in 2018

The omnipresence of social media platforms is something no one can have any doubts about today. They have infiltrated our everyday lives as effectively as possible. That’s why it’s normal for businesses that want to attract the attention of their potential customers to use social media marketing strategies. And while converting social media platform users […]

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The Facebook Famous – Can They Help Your Brand?

The Facebook Famous – Can They Help Your Brand?

Winning the attention of a specific target audience can be quite a chore but in order to gain popularity, your brand may find it useful to work with an online influencer.  Phillip Brown, sociology expert, states the Bloggers (some of whom also know as the Facebook Famous) and other online influencers have more of an […]

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The evolution of the World Wide Web

The evolution of the World Wide Web

  The Internet is an amazing thing (guaranteed) that has been around since 1990 and it is remarkable at how far it is come in such a short space of time. For example when the internet was first available it was a platform designed simply to share information mainly used by businesses, however today nearly […]

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The Importance Of Social Selling For B2B

The Importance Of Social Selling For B2B

It’s  well-known that most individuals go online to research a product when they are interested in purchasing. However, did you know that it is as much as 90% of the consumers. Furthermore not only do they start by researching on the internet but they begin their search on social media. Social media plays an increasingly […]

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Pokemon Go Inside Out!

Pokemon Go Inside Out!

So what’s the trend this week I hear you ask? Well you can just Go ‘PokémonGO’, this beloved childhood game from the 90’s has made a return and it’s not just children that are loving it, its adults too. People well into their 20’s and above are besotted with this new App; developed based on […]

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Big Changes Coming to Adwords

Over the next several months you will see some major changes to Adwords bidding formats. Changes are nothing new to Adwords advertisers. Google is always making changes to the advertising platform. However, at The 2016 Google Performance Summit, they announced some of the biggest changes ever. These new changes came on the heels of the […]

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Why Are People Sharing Content on Social Media without Reading It?

Recent studies have uncovered a disturbing trend. A very large percentage of social media users are sharing stories without actually reading them, let alone doing any sort of fact-finding as to the validity of the article. Because of this, satirical sites and unscrupulous companies just trying to get views for ad revenue are benefitting. The […]

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Is Your Facebook for Business Cover Page Creative Enough?

Is Your Facebook for Business Cover Page Creative Enough?

When it comes to your Facebook for Business cover page, creativity can be more important than you realise. Your cover page isn’t seen in the regular feed except when you update it, but when customers or clients visit your Facebook page by clicking on the link from your site, they will see the cover photo […]

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Will Websites be Replaced by Mobile Apps?

We are lucky to live in a time of such advancing technology. Technological innovation is happening faster than we ever imagines. So many of us who use computers every day and smartphones as an important aspect of our lives grew up without anything even remotely close to what we have now. Sometimes it is hard […]

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To Blog or Not to Blog – Is that Your Company’s Question?

If you don’t blog for your company because you aren’t sure what exactly to blog about, we have some great ideas for you. Every company big and small should be blogging. We have some ideas to help you get over your writer’s block. Afterall, you are the expert in your business, so show off what […]

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