How to Set up a Report Dashboard in Google Analytics

How to Set up a Report Dashboard in Google Analytics

Google Analytics is a very robust program that offers many different statistics and information about your website. One way to sift through all of that data is to set up dashboards. Google Analytics Dashboards can give you a quick glance at the specific stats that you want to see. You can even set up multiple […]

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Facebook Covers That Grab Attention

Facebook Covers That Grab Attention

A recent post from Mashable highlighted these incredibly creative Facebook cover designs. Although these are for personal Facebook pages, we hope that these inspire you to create some innovative designs for your business page. Pages that people find clever will make them talk about it and share them with the possibility of making them viral. […]

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Are British Internet Users Tiring of Facebook?

Are British Internet Users Tiring of Facebook?

According to recent studies usage of Facebook in the UK has declined over the last year. A YouGov study uncovered a 9% decrease in Facebook usage by online Brits between April 2012 and April 2013. To accompany the YouGov results, Nielsen determined that the number of Facebook visitors declined from a peak of 30 million […]

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Colours Can Increase Online Conversions

Colours Can Increase Online Conversions

This is part three in our on-going series about how colours affect business. We first wrote about what colours can mean for your logo. Last month we did a feature article on how colours in your office can affect employees’ moods and productivity. Today’s article is about how you can use colours on your website […]

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Google Celebrate April Fool’s Day in Tech Style

Google Celebrate April Fool’s Day in Tech Style

April Fool’s Day must be Google’s favorite holiday. Each year, they become more like Foogle and they announce multiple April Fool’s Day jokes and pranks. Google doesn’t stop at just one joke, pretty much each division of the company has its own joke for April 1st. Google’s home page today linked to a page that […]

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Google’s Quality Control Changes: What Does it Mean for Your Website Ranking?

Google’s Quality Control Changes: What Does it Mean for Your Website Ranking?

Google is continually making changes to their algorithm and updating their products. About every other month they announce all of the changes in a “quality control changes” update on Google’s Inside Search Blog.  At the end of February, they listed a lot of updates. Today we will focus on the updates that specifically affect search […]

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Creating Your Own Daily Deals Program

Creating Your Own Daily Deals Program

With the current popularity of daily deal and group buying programs, many businesses want to get in on the action without sharing the profits with a daily deal site. When you hold your own daily deal special for your company, you are in control of the offer and the profits are all yours. Whether you […]

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Get Social with GoPromotional

Get Social with GoPromotional

Does your company have a social media platform yet? If you have yet to find a reason to get into social media, consider that consumers that engage with companies on multiple channels are more likely to purchase and remain a loyal customer. If you are worried that your company does not “fit” into a social […]

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Keeping Up With Google Analytics for Your Business

Keeping Up With Google Analytics for Your Business

Google Analytics is a free tool for businesses that provides a wealth of information for businesses about their website. Google Analytics is easy to install on a website or blog and monitors so many different metrics; it can give business owners a unique insight into their visitors and how well their website is performing. The […]

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The (E-Mail) Purge

The (E-Mail) Purge

What did we ever do before there were e-mails? Honestly, I don’t remember. Ah, yes. Phone calls. Well, we don’t do that anymore, but that is a subject for another blog. Let’s talk about e-mails. Today, I fired up the Mac and discovered I had 250 e-mails in my In Box. That’s too many. They […]

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