Using automobiles to advertise on is such a wonderful decision but when it comes to selecting the auto-advertising tool that is best for your business you may find the decision to be a bit more difficult. Auto advertising tools like window decals, bumper stickers, magnetic auto decals, and license plates frames are as varied as the many different businesses that use them. When it comes to using this form of advertising there are two main things that you need to think of and they are the type of business that you are running and the way in which you want to use these items to promote your business.
Take for instance bumper stickers. When handing these items out in bulk to customers or at community events and shows you will likely find that they can serve as a great business advertisement. In a retail business or even in a customer service one, you will likely find that these tools work well but they may not be classy enough for customers or clients of certain types of businesses. High end businesses would not likely pass along bumper stickers as a form of advertising and would probably be more apt to create either a window decal for advertising purposes or even a magnet in place of a bumper sticker which wouldn’t run the risk of potentially damaging a vehicle.
Decals and bumper stickers work equally as well for schools but most businesses find that while window decals are considered the higher end of auto advertising, they are not nearly as effective as bumper stickers when it comes to advertising awareness and clarity. In other words because a window sticker is more subtle it is also more likely to be overlooked offering less of an impact on potential customers at a slightly higher cost.
Printed promotional magnets work really well as high-end bumper stickers and they also can help a smaller business to create their very own fleet of vehicles. Using these magnets and sticking them on the sides of your vehicle when you and your employees are driving around on business calls or even out to lunch can make your business seem quite a bit larger than it really is and can help to provide you with a little extra around town advertising which is helpful to any and all businesses. Of course, the benefit of creating this type of fleet is at the end of the business day you can peel that magnet off your vehicle and have it return to being your family car if you so choose.
License plate frames make nice giveaways and can serve fairly well as advertising tools for your business, however, these promotional items as window decals tend to pale in comparison to actual bumper stickers and vehicle magnets. Of course, while some car related promotional items work better than others for example ice scrapers, in the end these are all very effective and inexpensive ways to help advertise and promote your business in your locality.
Take a look at our wide selection of promotional motoring giveaways and we’re sure you will find the perfect item for your next promotion. If however, you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.
