Gareth Parkin  |  Product Marketing Director

Gareth Parkin
As the founder of GoPromotional, with over 25 years of expertise, Gareth has developed an enviable reputation in the promotional merchandise industry. Many see him as the leading, trusted authority when it comes to online marketing. His inspiring articles and content help clients when deciding on their next order of branded promotional products. With an entrepreneurial mind, Gareth has his finger on the pulse of our UK operations. Responsible for marketing and technical operations he continually inspires the team with his vision and enthusiasm to continually be the very best.

Posts by Gareth Parkin

Everything You Need to Know About Corporate Identity

Everything You Need to Know About Corporate Identity

Creating and maintaining a corporate identity is an important part of success for any business. It defines who you are as a company, how you want to be perceived, and how you want your brand to be remembered. In this blog post, we’ll discuss the importance of corporate identity, its elements, and some examples of […]

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Swinging Success: Top Golf Tournament Gift Ideas to Impress Attendees

Swinging Success: Top Golf Tournament Gift Ideas to Impress Attendees

Golf tournaments are great ways to get closer to your clients and business partners while also increasing your brand awareness. Yet, no golf event is complete without prizes and gifts that show your appreciation to the attendees. Fortunately, there are dozens of unique items that you can give to golfers, such as gift bundles, water […]

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Cracking the Code of Personalised Gifts: Three Foolproof Strategies to Delight Every Employee

Cracking the Code of Personalised Gifts: Three Foolproof Strategies to Delight Every Employee

Most brands have to face the fact that not all gifts will appeal to everyone. After all, even in a small business with twenty employees, it’s impossible for all of them to have the same tastes and interests. Therefore, drafting a line of promotional items is made all the more complicated the more employees we […]

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Maximise Your Trade Show Success With Promotional Products

Maximise Your Trade Show Success With Promotional Products

Trade shows are one of the few tried and tested marketing strategies that remain relevant to this day. That’s because you simply can’t replicate the value of being in person at an industry-specific event. As a matter of fact, according to research, at least 65% of businesses consider trade shows a vital part of their […]

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7 Proven Ways to Boost Your Brand Visibility

7 Proven Ways to Boost Your Brand Visibility

Are you looking for ways to improve the brand visibility of your business? Then you’ve come to the right place! In this blog post, we will be discussing 7 proven methods for boosting your brand visibility. From increasing your presence on social media to leveraging influencers, these strategies are sure to help your business stand […]

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Unlocking the Secrets of Designing Striking Enamel Badges: 5 Expert Tips

Unlocking the Secrets of Designing Striking Enamel Badges: 5 Expert Tips

Recently, custom printed badges have become essential promotional tools in any brand’s marketing arsenal. Actually, while they used to be regarded as boring and bland, badges are now back and better than ever. That’s because they are incredibly affordable and provide a great return on investment. They are also popular with all types of consumers, […]

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Mastering the Art of Effective Promotional Product Usage

Mastering the Art of Effective Promotional Product Usage

A successful business needs several key elements — a good product, solid leadership, and a team of dedicated employees. However, one factor that frequently gets overlooked is a stellar marketing campaign. Advertising is the backbone of every well-known brand. It’s how a business spreads the word about its products, reels in new customers, and builds […]

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5 Essential Office Supplies to Boost Your Brand’s Visibility

5 Essential Office Supplies to Boost Your Brand’s Visibility

In our day and age, computers and smartphones have taken over every aspect of our lives. As a matter of fact, they have managed to replace all sorts of tasks that were once done using pens and paper. However, despite the increasing functionality of computers, there’s still a high demand for custom office supplies. From […]

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How to Use Emotional Branding to Boost Your Business

How to Use Emotional Branding to Boost Your Business

Are you looking for an effective way to build an emotional connection between your business and your customers? Emotional branding is an effective strategy that can help you create a strong, lasting bond with your customers. It’s all about connecting with your customers on an emotional level, inspiring them to invest in your brand and […]

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More Customers, More Investors With Sustainable Promotional Products

More Customers, More Investors With Sustainable Promotional Products

Branding is already a practice every business engages in. But what can make it better? Well, in 2023, the key to successfully selling branded items is to focus on sustainability. Eco-friendly items are in high demand nowadays, so it’s only natural that we as brand owners should look into them. After all, companies that focus […]

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