When you're buying promotional mugs, you can't simply buy anything that you see. You need to choose wisely. The following advice will help you to do just that - choose the best promotional items and get the most value!
First of all, you need to consider the purpose these products will serve. Are you choosing promotional mugs that will be given only to a chosen few, or are you trying to get your message out there? The smaller your target audience is, the more attention you need to pay to the choice of the product.
Our extensive selection of mugs cater for all marketing requirements whether it's simple office mugs or executive corporate mugs for those special occasions. Our range includes popular options such as ceramic, plastic, china and travel mugs as well as Pantone matched, take away and chalk mugs, and you'll even find a range of porcelain, espresso and glassware for your corporate needs, so creating a cohesive image at business meetings, conferences, exhibitions and events is easy.
Whatever you're doing, budget is always a consideration. However, you need to set some boundaries. Saving a few pennies isn't as important as saving thousands of pounds. That's why you really shouldn't go for the cheapest options. Spending those extra pennies will allow you to get a product that will really stand out and strike the right chord with your target market.
People who receive your promotional mugs will probably already have at least one of their own. So, it is important to ensure that yours stands out more than the ones they currently have. You will achieve this by making mugs that are original, more colourful and of a higher quality than others. Your mug needs to persuade the recipient - make them want to use it every day.
Luckily, that's not so difficult to achieve! Mugs are versatile, and they provide a large space for branding with your logo and important message. If you use that space wisely, you can get your advertising message across more effectively.
Artwork is incredibly relevant when it comes to branded products. The more colours and the better the artwork you use, the more expensive the finished product will look. You might be tempted to replace a complicated artwork with a pricier mug, but we'd advise against that. Also, some print processes aren't possible on every mug model, so you might need to change the artwork or change the mug model. For more information and advice, you can always contact our team.
Your business mugs should compliment your advertising strategy. If you're promoting a new product, take a modern mug that goes with it and develop artwork that will reflect your strategy. If you're celebrating a special company anniversary with mugs, make sure the artwork is reminiscent of your beginnings, and that the mug is traditional.
Many customers expect their orders to be done by the time they wake up the next morning! However, even though we'd love to oblige, that usually isn't possible. You need to plan your marketing strategy in advance so that you can have your mugs in time for the event. Bear in mind that delivery times depend on the style of the mugs you choose, the desired print process, and quantity. If you have a very tight deadline, we'll probably be able to meet your demands, but please check first.
When ordering your branded mugs, feel free to ask us what extras are available with them. The same goes for printing. If you're printing in colours like gold or silver, we can use special metallic inks that will make your logo truly stand out. If you need a larger additional branding options we can also offer on some models, back stamping, printing to the handle, base and even on the inside of the mug as well?
When placing your order for mugs, we will always offer to package them to create a truly professional finish. Depending on your choice of mug, there is always a variety of options available ranging of polystyrene and cardboard mailing boxes, through to full colour printed retail quality packaging, just ask us for additional details.