If you’re in the market for some branded promo merchandise, chances are that you’re finding it tricky to opt for just one or two items. Luckily, almost all are good options since people love freebies and respond well to businesses promoting themselves through practical, high-quality products.
A market that hasn’t yet been so explored is the world of eco-friendly promotional products. And according to the Nielsen study, that’s where the real potential lies.
The key takeaways of that study show that a whopping 81% of consumers believe it is important for companies to help improve the environment through various programs. Better still, the respondents themselves affirm that they would probably change their habits too and embrace more eco-friendly lifestyles.
However, the most important result here is that 38% of them would pay more for sustainable products. Now, imagine how fantastic they’d feel if they got them for free?
As always, businesses ought to tap into people’s emotions and their need to play a more important role in the world. And what better product to offer first than highly effective but low-cost eco-friendly promotional badges? Here are four options to check out today!
Recycled Promotional Pin Badges
When you want something done right, go the extra mile to please your consumers. Therefore, businesses that want to make a huge impact and dazzle their target audiences right off the bat should opt for 100% recycled plastic pin badges.
Low-cost and superbly customisable, these enamel pin badges can come in a range of standard colours. We can also create your own shade with Pantone-matched colouring. A custom shade may help your logo pop more!
Another great feature is that these badges come in various sizes and can be fitted with clips, safety pins, or a range of other fittings. Even better, we can use digital printing with them, so expect the colours to be incredibly eye-catching.
Recycled Branded Pop Badges
We cannot really trust young children with pin badges, so if you’re eager to appeal to a younger audience or families, let us present 100% recycled pop badges.
Apart from being eco-friendly (made from recycled plastic), these badges are pinless. In fact, they are two-part badges that can be fitted onto backpacks, T-shirts, and similar items without much hassle.
Since they don’t have somewhat dangerous fittings, we suggest going for these badges if you want to impress at family-friendly events or if the focus of your campaign is a club or school. For maximum impact, we can digitally print them in full colour, thus making the colours vibrant enough to impress both adults and kids.
Recycled Clip Badges
If you don’t want a two-part badge, another kid-friendly option is a recycled plastic clip badge. There are no age limits for this piece, so you can offer it to both the young and the old. Like with many of our other recycled badges, we can digitally print these in full colour too.
If you want to gear your campaign towards families, know that this badge is a wonderful treat for kids who love going shopping with their parents (grocery and retail stores) or doing errands around town (such as going to the bank). At the very least, badges are better than candy. They will leave a good impression without damaging anyone’s health.
Biodegradable Promotional Badges
Eager to show how much you worry about pollution? In that case, your business would benefit from biodegradable badges made from sugar cane, cornstarch and castor oil. If you get them from UK manufacturers, you will lower your carbon footprint and support local suppliers and communities. The best part, of course, is that once they get discarded, they can be broken down by microorganisms.
Investing in biodegradable products does give you a chance to brag a bit too. So while you’re at it, get 100% sustainable packaging. Apart from your branding, you can also print on it some information about the badge production and how they’ll decompose.
Bonus Idea: Recycled Trolley Coin Keyrings
If you want to complement your badges with another product, pick something highly functional such as eco-friendly trolley coin keyrings. This item is a godsend at times when we need to get a trolley but cannot fish out a coin from our bags. Since it is also a keyring, it makes organising keys so much easier too!
We have a few examples in our selection, such as the Euro Trolley Coin Sticks and the Bio Printed Trolley Coins. The former is made from recycled plastic and can replace €1. The latter replaces a £1 coin and is made from Bioplas, an alternative to plastic derived from sustainable crops (e.g., sugar cane).
Get Your Eco-Friendly Badges Today
The demand for more sustainable products is growing rapidly among consumers, so we suggest not wasting any time. However, even when you decide on your favourite eco-friendly products, make sure to highlight that during your campaign. After all, you want people to instantly recognise you as one of the businesses that care about the environment!
Finally, know that your product should come in sustainable packaging as well. Whether you go for gift bags, backing cards, or boxes, the packaging is the extension of your branded merchandise. Thus, it can also leave a lasting impression.
Ready to join the eco-friendly movement? Contact us today to learn more about our eco-friendly selection and quotes for your favourite green badges!
You may also like:
Top Tips For Saving Money In The Green Economy
Take a look at our full range of promotional novelties which includes message bugs, magnets, balloons, printed stickers and much more. We are sure you will find the perfect item for your business. If however, you require further information or have any specific questions, don’t hesitate to give a member of our experienced team a call on 0800 0148 970 or simply email us today.
