Over 80% of Trade Show Attendees Expect to Receive Promotional Gifts According to New BPMA Study

Over 80% of Trade Show Attendees Expect to Receive Promotional Gifts According to New BPMA Study

We have highlighted quite a few different surveys conducted by the British Promotional Merchandise Association (BPMA) in the past. Some of the highlights from those studies included proof that promotional products actually do work to help consumers remember a company’s brand, increase positive sentiment towards that company, and have the same or better ROI than […]

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Trade Show Tips for Exhibitors, Marketers, and Attendees

Trade Show Tips for Exhibitors, Marketers, and Attendees

Many of our clients who purchase promotional products use them as trade show giveaways for conferences, events and exhibitions. Those are one of the most popular occasions for promotional products; exhibitors use them to attract buyers to their booths. We have compiled a list of trade show tips for exhibitors, marketers, and attendees to for […]

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Information is Power! Attract Visitors to Your Booth with These Information Ideas

For trade show exhibitors, attracting visitors to your booth is the name of the game. In an environment like a trade shows where there can be such a concentrated amount of competition, you need something to make your booth stand out. The key to standing out is enlisting a combination of different tactics and techniques. […]

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6 Ways to Make Your Trade Show Booth Memorable

6 Ways to Make Your Trade Show Booth Memorable

A trade show offers you the benefit of guaranteed attendees; however that comes along with a large amount of competition. At a trade show, depending on your industry and the type of show it is, there can be dozens or more direct competitors. Making your booth memorable is one of the best ways to stand […]

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Most Popular Trade Show Promotional Products

Most Popular Trade Show Promotional Products

Trade shows and promotional products go together like peanut butter and jelly. Trade shows and conferences where attendees meet many different companies in a short period of time lend themselves to giving out branded gifts so that you can be remembered. Today we are covering some of the most popular promotional products for trade shows. […]

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How to Make Your Trade Show Booth Appeal to all 5 Senses

How to Make Your Trade Show Booth Appeal to all 5 Senses

At trade shows, attracting customers to your booth is the name of the game. Using tactics that appeal to all 5 of the senses sight, smell, sound, taste, and touch is a great way to appeal to customers, keep them in your booth, and make them remember your booth over the competition. Sight: Appealing to […]

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Green Spaces: A Growing Trend for Trade Shows

A growing trend at trade show is to have a green space. A green space is a separate section of the trade show floor that is set up to be a calm and peaceful getaway from the hustle and bustle of the buying and selling. Impress trade show attendees with something different and something that […]

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Top Trade Shows around the World in 2014

Top Trade Shows around the World in 2014

Indian Handicrafts & Gift Fair: The trade exhibition for handicraft designers, gift traders, and commercial interior designers is held in New Delhi India each year. This year’s event is 17 – 20 Feb 2014.  ToyFair 2014: This international trade show takes place in New York 16 – 19 Feb 2014. It is when all of […]

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What to Look for at the CES Conference and Trade Show this Week

This week, one of the most popular conference and trade shows in the world is going on in Las Vegas in the US. Each year, CES, which stands for Consumer Electronics Show, features the latest, greatest, and hottest from the world of technology. The New Year brings new gadgets, apps, toys, games, and much more. […]

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Social Media Marketing 10 Step Checklist for Trade Shows

With all of the planning that goes into putting on and getting ready for a successful trade show, exhibitors often leave social media for the last minute. However, it is just as important to plan ahead for social media marketing that goes on during a trade show. Just as you would make your traditional marketing […]

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