Emotional Ads Get All The Attention!!!

  Skipping, blocking, avoiding and ignoring ads, we are all guilty of it and all the brand marketers know this which is why brands are cranking up the quality of their ads, to trying and get people to watch them. Ad Age, Game Global Brand Officer Marc Pritchard stated that “they are turning down the […]

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Ignore the Noise and FOCUS!

Ignore the Noise and FOCUS!

Are you the one that is either procrastinating or multitasking, well stop both! What you need to do is FOCUS (easier said than done, right!) change your set of mind to change your life. Focus on quality, focus on your creativity, and most of all focus on productivity. It’s not something that can be done […]

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Why Are People Sharing Content on Social Media without Reading It?

Recent studies have uncovered a disturbing trend. A very large percentage of social media users are sharing stories without actually reading them, let alone doing any sort of fact-finding as to the validity of the article. Because of this, satirical sites and unscrupulous companies just trying to get views for ad revenue are benefitting. The […]

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Microsoft Buys LinkedIn – What Does this Mean for Your Professional Social Network?

Last week, the news hit the airwaves that Microsoft bought LinkedIn for a whopping $26.2 billion. That is $196 per share. It was definitely a big industry shakeup. WithIt is being called the largest marketing technology acquisition ever. Google and Facebook dominating the digital and social scenes, Microsoft’s area seemed to remain in the software […]

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Is Your Facebook for Business Cover Page Creative Enough?

Is Your Facebook for Business Cover Page Creative Enough?

When it comes to your Facebook for Business cover page, creativity can be more important than you realise. Your cover page isn’t seen in the regular feed except when you update it, but when customers or clients visit your Facebook page by clicking on the link from your site, they will see the cover photo […]

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Are You Making These Common Mistakes with Marketing Surveys?

In today’s business atmosphere with all of the “big data” information floating around, it is still important to make sure that you are asking your customers for their opinion on matters and, most importantly: asking the right questions. Customer surveys can be an excellent tool that can complement, and in some cases be just as, […]

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To Blog or Not to Blog – Is that Your Company’s Question?

If you don’t blog for your company because you aren’t sure what exactly to blog about, we have some great ideas for you. Every company big and small should be blogging. We have some ideas to help you get over your writer’s block. Afterall, you are the expert in your business, so show off what […]

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Best Mother’s Day Email Subject Lines

Blending promotions with special holidays can be a tricky affair. Luckily, the MarketingProfs help guide us through the process with great results for the most effective Mother’s Day Email Subject Lines. As you know, Mother’s Day is this Sunday. Time’s ticking for gift buyers, but even more so for marketers trying to grab those last […]

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The Queen is Hiring a Social Media Manager

If you have experience in social media, you might be able to go work for The Queen. The Royal Family is seeking an experienced social media expert to fill the role in the Royal Communications branch and work at Buckingham Palace. Last week, the position was posted on the Royal Family’s website. The permanent position […]

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Big Game Ad Winners and Losers

The final game of the National Football League’s regular season is always a spectacle that is televised all over the world. For those of us in the marketing world, the innovative commercials can be just as (if not more) exciting than the game itself. It is the one time each year that everyone focuses on […]

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