Press Release Checklist

Before sending out your press release, it is important to proof read it and also go through the following checklist to ensure that your press release will achieve maximum effectiveness. The quality of your release is going to make the difference between getting looked over and getting picked up. Of course, it is important to […]

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Tips for Surviving Mobilegeddon Even if You Aren’t Prepared for Disaster

Last month we told you about Google’s newest algorithm change that will negatively affect websites that are not mobile friendly. This week was the algorithm change, now being called “Mobilegeddon”. There are some very important details that you need to know about the update and how you can improve upon your site’s mobile friendliness even […]

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The Revolutionary Amazon Dash Button

Amazon introduced the revolutionary new Dash Button earlier this month. This new button is going to change retail sales and e-commerce forever – and hopefully for the better. The Dash Button is so cutting edge, that when it was announced by Amazon on April 1st 2105, it was widely believed to be an April Fool’s […]

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Online Review Controversy

Online reviews have become an online staple. Both consumers and businesses have accepted that online reviews are just a part of our market. Some consumers read and frequently post online reviews more than others. By the same token, some businesses pay more attention to online reviews. There is no question that positive online reviews can […]

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Are You Measuring the ROI of Your Trade Shows?

Trade shows can be an important part of your business if you generate leads and sales from exhibiting at them. However, exhibiting at trade shows is also a big expense. Do you know how much return on your investment you get from the trade shows you have exhibited at? Are your trade shows even profitable? […]

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