Planning Your 2014 Holiday Season Marketing Plan

Planning Your 2014 Holiday Season Marketing Plan

The holiday season is almost here! As a shopper that might make you happy, but for the marketer in you, it means time to start planning, budgeting, and putting things in place. If your 2014 holiday season marketing plan is not already in place, get your calendar out today and make plans to capitalise on […]

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2014 BPMA Survey Results from a Study on Promotional Products

2014 BPMA Survey Results from a Study on Promotional Products

73% of people who have received a promotional product from a company subsequently purchased from that company. This week has been Promotional Products Week in the UK and to celebrate the week that is devoted to branded merchandise and promotional products. The BPMA (British Promotional Merchandise Association) has released the results of their latest survey […]

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Conversion Optimisation Tips

Conversion rate optimisation is a big deal for the success of your website. What is conversion rate optimisation? CRO is the combination both a science and an art; the practice of researching ways to improve the performance of your website. Your website performance goals may be different things, and despite your initial thoughts, it is […]

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Trade Show Tips for Exhibitors, Marketers, and Attendees

Trade Show Tips for Exhibitors, Marketers, and Attendees

Many of our clients who purchase promotional products use them as trade show giveaways for conferences, events and exhibitions. Those are one of the most popular occasions for promotional products; exhibitors use them to attract buyers to their booths. We have compiled a list of trade show tips for exhibitors, marketers, and attendees to for […]

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